Aegean College

Aegean College is one of the most established colleges of Izmir. They want Google Ads and Social Media ads to collect more leads during the 2019 registration period.

Summary

One of Izmir’s most established colleges, Aegean College preferred Google Ads and Social Media ads to collect more leads during the 2019 registration period.

What we done

  • We determined the target audience profiles of the brand and determined the most appropriate channels for the message we want to give.
  • Brand’s website is not very suitable for collecting forms, we have included the best practices to create a landing page and increase the conversion rate on this page.
  • In addition to detailed keyword analysis, we conducted tests to build new target audiences on Google GDN and Social Media channels.

Results

As a result of all these studies, we have reached the highest number of leads throughout the history of Aegean College. This result is 3 times more than the previous year. Moreover, we equaled last year’s figure only in the first 3 days.

Project Member

Aegean College Team

  • Tayfun Delice – Corporate Communications Manager
  • Elif Başkök – Corporate Communications Specialist

Peakment Team

  • Mustafa Özkan – Digital Marketing Manager
  • İbrahim Akşen – Google Ads Acc. Manager
  • Cihan Bağdatlı – Google Ads Acc. Manager

We want to meet face to face.

ONLINE MEETING