
{"id":586,"date":"2019-06-17T15:05:20","date_gmt":"2019-06-17T12:05:20","guid":{"rendered":"https:\/\/peakment.com\/tr\/?page_id=586"},"modified":"2019-06-20T21:44:58","modified_gmt":"2019-06-20T18:44:58","slug":"ebebek-com-meta-icerik-duzenlemeleri","status":"publish","type":"page","link":"https:\/\/peakment.com\/tr\/ebebek-com-meta-icerik-duzenlemeleri\/","title":{"rendered":"ebebek.com"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Proje \u00d6zeti<\/h2>\n\n\n\n<p>ebebek.com ile Mart 2018&#8217;den beri SEO i\u00e7in \u00f6nemli ba\u015fl\u0131klardan bir tanesi olan i\u00e7erik \u00fcretimi k\u0131sm\u0131nda beraber \u00e7al\u0131\u015f\u0131yoruz. Markan\u0131n var olan SEO ba\u015far\u0131s\u0131n\u0131 en \u00fcst seviyeye ta\u015f\u0131mak i\u00e7in, detayl\u0131 analizler yaparak do\u011fru i\u00e7erik \u00fcretmek projenin ana amac\u0131yd\u0131.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Neler Yapt\u0131k ?<\/h2>\n\n\n\n<p>Projeye ilk g\u00fcnden beri \u00f6zel bir ilgi g\u00f6sterdik. Bunun sebebi anne-bebek ile ilgili bir internet sitesinde hata yapma \u015fans\u0131m\u0131z\u0131n olmamas\u0131yd\u0131. Anne ve anne adaylar\u0131n\u0131 do\u011fru bilin\u00e7lendirmek ilk ana g\u00f6revimizdi. Bu bilgiler \u0131\u015f\u0131\u011f\u0131nda ilk \u00f6nce olu\u015fturulacak i\u00e7erikler ile ilgili detayl\u0131 bir liste haz\u0131rlad\u0131k. <\/p>\n\n\n\n<ul><li>Bu liste i\u00e7erisinde edit\u00f6rlerimizin bilgi konusunda yetersiz kalabilece\u011fi k\u0131s\u0131mlar\u0131 ebebek.com doktor ve diyetisyenleri ile birlikte net cevaplar alarak, bilgi eksikli\u011fini tamamlad\u0131k.<\/li><\/ul>\n\n\n\n<ul><li> ebebek.com ekibi ile birlikte personalar\u0131 \u00e7\u0131kard\u0131k ve hedef kitlemizi ve ihtiya\u00e7lar\u0131n\u0131 daha iyi anlamaya \u00e7al\u0131\u015ft\u0131k.<\/li><\/ul>\n\n\n\n<ul><li>SEOmonitor ve Keywordtool.io kullanarak her kategorinin ( ana ve alt kategoriler) semantik anahtar kelimelerini ve \u00e7\u0131kar\u0131lan personalar\u0131n yapabilece\u011fi aramalar\u0131 belirledik.<br><\/li><li>Hi\u00e7 bir SEO kayg\u0131s\u0131 i\u00e7ermeden sadece ve sadece kullan\u0131c\u0131 odakl\u0131 i\u00e7eriklerimizi olu\u015fturduk.<br><\/li><li>Proje Y\u00f6neticilerimiz, i\u00e7erikler olu\u015fturulduktan sonra, i\u00e7eriklerin okunulabilirlik kalitesini \u00f6l\u00e7t\u00fcler. Maddelendirme, boldlama, al\u0131nt\u0131lamalar\u0131 ve i\u00e7eri\u011fin tamam\u0131n\u0131 kontrol ettiler.<br><\/li><li>SEO uzmanlar\u0131m\u0131z bu noktadan sonra devreye girdi ve ufak dokunu\u015flar ile arama motorlar\u0131na uygun i\u00e7erikler olu\u015fturmaya \u00f6zen g\u00f6sterdiler.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Sonu\u00e7<\/h2>\n\n\n\n<p>T\u00fcm bu \u00e7al\u0131\u015fmalarda amac\u0131m\u0131z kullan\u0131c\u0131 odakl\u0131 do\u011fru bilgi i\u00e7eren i\u00e7erikler olu\u015fturmak. Bir i\u00e7erik, alan\u0131nda bilgili bir edit\u00f6r taraf\u0131ndan yaz\u0131ld\u0131ktan sonra 2 kere daha uzman kontrol\u00fcnden ge\u00e7ti\u011fi i\u00e7in, olas\u0131 hatalar \/ eksiklikler hen\u00fcz markaya gitmeden tamamlanm\u0131\u015f oldu. ebebek.com i\u00e7in olu\u015fturdu\u011fumuz 350+ kategori i\u00e7eri\u011fi ve 350+ meta title &#8211; desc \u00e7al\u0131\u015fmas\u0131nda revize talebi ise sadece %3&#8217;te kald\u0131.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Proje Ekibi :<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">ebebek Ekibi<\/h3>\n\n\n\n<ul><li>Zafer Kavakl\u0131 &#8211; Dijital Pazarlama M\u00fcd\u00fcr\u00fc<\/li><li>\u00dcnsal \u00c7amo\u011flu &#8211; Dijital Pazarlama Uzman\u0131<\/li><li>Elif Ulutepe &#8211; Dijital \u0130leti\u015fim Y\u00f6neticisi<\/li><li>Meltem Ak\u00e7a &#8211; Sosyal Medya Uzman Yard\u0131mc\u0131s\u0131<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Peakment Ekibi;<\/h3>\n\n\n\n<ul><li>Serpil Seydoo\u011fullar\u0131 &#8211; Proje Y\u00f6neticisi<\/li><li>Mutluhan Biter &#8211; SEO Uzman\u0131<\/li><li>An\u0131l Zengin &#8211; SEO Uzman\u0131<\/li><li>P\u0131nar G\u00fcltekin &#8211; \u0130\u00e7erik \u00dcreticisi<\/li><li>Serap G\u00fczel &#8211; \u0130\u00e7erik \u00dcreticisi<\/li><li>Gizem Karatekin &#8211; \u0130\u00e7erik \u00dcreticisi<\/li><li>Merve Y\u0131lmaz &#8211; \u0130\u00e7erik \u00dcreticisi<\/li><li>Duygu \u00c7ayda\u015f &#8211; \u0130\u00e7erik Kontrol\u00fc<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Neler Dediler ?<\/h2>\n\n\n\n<p>Peakment Dijital ile internet sitemizdeki \u00f6nemli sayfalar\u0131n ba\u015fl\u0131k, a\u00e7\u0131klama ve kategori i\u00e7eri\u011fi alanlar\u0131ndaki metinlerin bebeveyn arama trendlerine uygun bir \u015fekilde g\u00fcncellenmesi \u00fczerine \u00e7al\u0131\u015ft\u0131k ve \u00e7al\u0131\u015fmaya devam ediyoruz. Bu s\u00fcre\u00e7te bebeveyn aramalar\u0131n\u0131 iyi analiz edip aranma hacimlerine g\u00f6re \u00f6nceliklendirip i\u00e7eriklerimizi haz\u0131rlad\u0131lar. Bu sayede arama motorlar\u0131ndaki g\u00f6r\u00fcn\u00fcrl\u00fck puanlar\u0131m\u0131z\u0131 y\u00fckseltip koruyabildik. Peakment Dijital kurucusu Mustafa Bey\u2019e ve ekibine \u00e7ok te\u015fekk\u00fcrler.<\/p>\n\n\n\n<div class=\"team-item blue\" style=\"will-change: transform; transform: perspective(300px) rotateX(0deg) rotateY(0deg);\"><img decoding=\"async\" src=\"https:\/\/www.zaferkavakli.com\/wp-content\/uploads\/2018\/07\/12745944_1077880345569962_9184446803470278404_n-e1532897428364.jpg\" alt=\"\"> <span class=\"name\">Zafer Kavakl\u0131<\/span> <span class=\"job\">ebebek &#8211; Digital Marketing Manager<\/span><div class=\"js-tilt-glare\" style=\"position: absolute; top: 0px; left: 0px; width: 100%; height: 100%; overflow: hidden; pointer-events: none;\"><div class=\"js-tilt-glare-inner\" style=\"position: absolute; top: 50%; left: 50%; background-image: linear-gradient(0deg, rgba(255, 255, 255, 0) 0%, rgb(255, 255, 255) 100%); width: 550px; height: 550px; transform: rotate(180deg) translate(-50%, -50%); transform-origin: 0% 0%; opacity: 0;\"><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Proje \u00d6zeti ebebek.com ile Mart 2018&#8217;den beri SEO i\u00e7in \u00f6nemli ba\u015fl\u0131klardan bir tanesi olan i\u00e7erik \u00fcretimi k\u0131sm\u0131nda beraber \u00e7al\u0131\u015f\u0131yoruz. Markan\u0131n var olan SEO ba\u015far\u0131s\u0131n\u0131 en \u00fcst seviyeye ta\u015f\u0131mak [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-hikaye.php","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/pages\/586"}],"collection":[{"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/comments?post=586"}],"version-history":[{"count":21,"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/pages\/586\/revisions"}],"predecessor-version":[{"id":746,"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/pages\/586\/revisions\/746"}],"wp:attachment":[{"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/media?parent=586"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}