{"id":600,"date":"2019-06-17T16:17:53","date_gmt":"2019-06-17T13:17:53","guid":{"rendered":"https:\/\/peakment.com\/tr\/?page_id=600"},"modified":"2019-06-20T12:45:25","modified_gmt":"2019-06-20T09:45:25","slug":"bebek-com","status":"publish","type":"page","link":"https:\/\/peakment.com\/tr\/bebek-com\/","title":{"rendered":"Bebek.com"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Proje \u00d6zeti<\/h2>\n\n\n\n<p>ebebek&#8217;in kurumsal blo\u011fu bebek.com i\u00e7in organik trafik art\u0131\u015f\u0131 sa\u011flayacak yeni i\u00e7eriklerin olu\u015fturulmas\u0131 ve var olan i\u00e7eriklerin d\u00fczenlenmesini kaps\u0131yordu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Neler Yapt\u0131k ?<\/h2>\n\n\n\n<p>bebek.com&#8217;un organik trafi\u011finde art\u0131\u015f sa\u011flayabilmek i\u00e7in bir i\u00e7erik stratejisi belirledik. Bu strateji ba\u011flam\u0131nda;<\/p>\n\n\n\n<ul><li>SEOMonitor ve Keywordtool.io arac\u0131l\u0131\u011f\u0131 ile sekt\u00f6rel ana anahtar kelimeleri belirledik. <\/li><li>\u0130\u00e7erikleri olu\u015ftururken ihtiyac\u0131m\u0131z olacak, ana anahtar kelimeleri destekleyecek semantik anahtar kelimeleri analiz ettik.<\/li><li>Bebek.com i\u00e7in personalar\u0131 belirledik ve bu personalar\u0131n yapabilece\u011fi yeni arama sorgular\u0131n\u0131 tahmin etmeye \u00e7al\u0131\u015ft\u0131k. <\/li><li>T\u00fcm bu analizler \u0131\u015f\u0131\u011f\u0131nda organik trafik art\u0131\u015f\u0131 sa\u011flayacak ba\u015fl\u0131klar\u0131 planlad\u0131k y\u0131ll\u0131k i\u00e7erik takvimimizi olu\u015fturduk. <\/li><li>Bu i\u00e7erikler i\u00e7in ebebek&#8217;ten doktor ve diyetisyen \u00f6nerileri ald\u0131k.<\/li><li>\u0130\u00e7erik Edit\u00f6rlerimiz i\u00e7erikleri olu\u015fturduktan sonra bir i\u00e7erik uzman\u0131m\u0131z i\u00e7eri\u011fin okunulabilirli\u011fini kontrol etti.<\/li><li>En son ad\u0131mda bir SEO uzman\u0131m\u0131z ufak dokunu\u015flarla, arama motoru dostu i\u00e7erikler \u00fcretmemize yard\u0131m etti.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Sonu\u00e7<\/h2>\n\n\n\n<p>Bug\u00fcne kadar \u00e7o\u011fu evergreen content olmak \u00fczere 300&#8217;\u00fc a\u015fk\u0131n detayl\u0131 i\u00e7erik \u00fcrettik, hala daha \u00fcretmeye devam ediyoruz. T\u00fcm bu \u00e7al\u0131\u015fmalar neticesinde bebek.com non-brand organik trafi\u011finin 250.000&#8217;den 1.000.000 band\u0131na \u00e7\u0131kmas\u0131na \u00f6nemli bir katk\u0131 sa\u011flad\u0131k. Ayr\u0131ca ebebek.com&#8217;a giden ba\u011flant\u0131larda %300 art\u0131\u015f sa\u011flad\u0131k.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Proje Ekibi<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Bebek.com Ekibi<\/h3>\n\n\n\n<p>Zafer Kavakl\u0131 &#8211; ebebek Dijital Pazarlama M\u00fcd\u00fcr\u00fc<br>Elif Ulutepe &#8211; Proje Y\u00f6neticisi &#8211; Dijital \u0130leti\u015fim Uzman\u0131<br>Meltem Ak\u00e7a &#8211; Sosyal Medya Uzman Yard\u0131mc\u0131s\u0131<br>Beyza Uyan &#8211; Beslenme ve Diyet Uzman\u0131<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Peakment Ekibi<\/h3>\n\n\n\n<p>Mustafa \u00d6zkan &#8211; Proje Y\u00f6neticisi &#8211; Dijital Pazarlama Uzman\u0131<br>Duygu \u00c7ayda\u015f &#8211; \u0130\u00e7erik Uzman\u0131<br>Merve Y\u0131lmaz &#8211; \u0130\u00e7erik Edit\u00f6r\u00fc<br>P\u0131nar G\u00fcltekin &#8211; \u0130\u00e7erik Edit\u00f6r\u00fc<br>Tutku Ko\u00e7 &#8211; \u0130\u00e7erik Edit\u00f6r\u00fc<br>Serap \u00d6zkan &#8211; \u0130\u00e7erik Edit\u00f6r\u00fc<br>Gizem Karatekin &#8211; \u0130\u00e7erik Edit\u00f6r\u00fc<br>Mutluhan Biter &#8211; SEO Uzman\u0131<br>An\u0131l Zengin &#8211; SEO Uzman\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Proje \u00d6zeti ebebek&#8217;in kurumsal blo\u011fu bebek.com i\u00e7in organik trafik art\u0131\u015f\u0131 sa\u011flayacak yeni i\u00e7eriklerin olu\u015fturulmas\u0131 ve var olan i\u00e7eriklerin d\u00fczenlenmesini kaps\u0131yordu. Neler Yapt\u0131k ? bebek.com&#8217;un organik trafi\u011finde art\u0131\u015f sa\u011flayabilmek [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-hikaye.php","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/pages\/600"}],"collection":[{"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/comments?post=600"}],"version-history":[{"count":4,"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/pages\/600\/revisions"}],"predecessor-version":[{"id":617,"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/pages\/600\/revisions\/617"}],"wp:attachment":[{"href":"https:\/\/peakment.com\/tr\/wp-json\/wp\/v2\/media?parent=600"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}